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Sunday 13 November 2016

Advice to Ambitious Mothers: Muslim Lifestyle Expo 2016

Can we have it all? 
Can we be devoted mothers, beloved wives and have a career of our own? 
How do Muslim businesswomen manage to juggle all their responsibilities?

It was an honour, to be invited to the Muslim Lifestyle Expo 2016 as an on of their Official Bloggers. I had planned to scour the MLE arena, looking for innovative new toys or books that my readers would be interested in. 


Advice to Ambitious Muslim Women: Muslim Lifestyle Expo 2016


However, in addition to the incredible products I saw there, what moved me the most, was speaking to the Muslim businesswomen. I was intrigued how they managed to run a business, take care of their home, the needs of their husband and children and themselves. I wanted to know, what motivated them when they started the business and what keeps them going?

I met so many incredibly strong and ambitious Muslim women at the MLE, and I want to share their story and the advice they gave me here.

To see my vlog of the Muslim Lifestyle Expo, and hear from these women yourselves, 

WATCH THIS VIDEO:



Advice to Ambitious Mothers: Muslim Lifestyle Expo




The organisers of the MLE announced that more than 60% of exhibitors were women. Many of these women had children and were running their business from home.



Here are just a few of the inspiring women I met there:

Nazia Nasreen: Ibraheem Toy House


When I arrived, I knew exactly who I wanted to meet first; Nazia Nasreen, the Founder and CEO of Ibraheem Toy House!

Ibraheem Toy House is the U.K.'s first and largest online Islamic Toy Store.

Muslim Lifestyle Expo 2016 : Ibraheem Toy House

Muslim Lifestyle Expo 2016 : Ibraheem Toy House


Nazia began her business at home when her children were very young. Having begun with only 4 products and a Facebook page, she now, only 2 years later, sells more than 200 products from her website, has international clientele, and was recently featured in the Times, Business Quarterly, and the Guardian.

When I spoke to Nazia about what advice she would give mothers, who want to start a business she said,

“Go for it! Don’t think that starting your own business means that you wont be a good mum….You’re actually setting a really good example for your children because you are showing them that you can get good things in life by working hard.”

Muslim Lifestyle Expo: Ibraheem Toy House


Muslim Lifestyle Expo 2016 : Ibraheem Toy House

Muslim Lifestyle Expo 2016 : Ibraheem Toy House


To hear the rest of this interview, WATCH THE VIDEO!

Sabah Nazir: Islamic Moments


Sabah Nazir, the founder of Islamic Moments, began her business in 2004 selling mainstream greeting cards; and then later venturing into Islamic products.  

Her company, sells a range of Islamic greeting cards, Eid and Ramadan décor, and stationary. They recently launched a line of beautiful mugs for Muslim homes, and an Arab-inspired fragrance collection.

Muslim Lifestyle Expo: Islamic Moments

Muslim Lifestyle Expo: Islamic Moments


Sabah’s advice to mums who want to start a business from home was, 

“Time-management is the key to everything! Be super, super organised...Believe in Allah and insha’Allah things will be right.”

To hear more from Sabah, WATCH THIS VIDEO!

The Sweet Board


The wonderful thing about the MLE, is that you get introduced to amazing products and services that you never knew existed! 

Sister Saadia, managing director of The Sweet Board, runs her confectionery business from home. 

She said,
“It has always been a hobby of mine to do party favours…and now its expanded!

Her stand was so beautifuly presented mashAllah! To see it yourselfe and hear more from Saadia, WATCH THIS VIDEO!

Zukreat Nazar – AOM Cosmetics


If you don’t know who Zukreat is…where have you been?!?!? 

Zukreat Nazar, is the Founder and CEO of Artist of Makeup Cosmetics, and has a Youtube following of more than 300K and Instagram following of more than 570K!

Muslim Lifestyle Expo: Zukreat Artist of Makeup


She was part of a panel of Muslim business women, talking about how they started their businesses, what their motivation was, and how they juggle their many responsibilities.



Zukreat said,
“ If you’re planning to have a business, have good people around you to give you confidence….If you have a passion for something, and you feel you’re good at it, just pursue it!”

For more advice from Zukreat, WATCH THIS VIDEO

Zanib Mian 

– Author and Founding Director of Muslim Children’s Books and Sweet Apple Publishers


I met Zanib Mian on the Ibraheem Toy House stand, where she came to do a book signing and read from her book “Migo and Ali”. 

What struck me most about Zanib, were her manners mashAllah. She is so polite and humble, despite her many achievements, and is very approachable and easy to talk to.


Muslim Lifestyle Expo Zanib Mian


Sweet Apple Publishers was set up in 2004 to truly represent the world we live in with diverse characters taking the main roles in their books. Her second publishing house, Muslim Children’s Books, publishes books with the aim to inspire a love of Allah in young children’s hearts, through vibrant illustrations, quirky wording and a sprinkling of humour!

Zanib Mian - Muslim Lifestyle Expo





Coming away from the event, I felt almost euphoric! It was as if my eyes had been opened to so many possibilities! 

Perhaps it is possible for a mother to pursue her dreams and ambitions, and still manage all her other responsibilities. Perhaps it’s not just those untouchable “superwomen” who can do it…maybe I could do it…maybe you could too!

I have heard many people speak about business in a negative light; it is just chasing the dunya (the temporal world), and it is for people who are only interested in money. 

However what motivated the inspiring women I met couldn’t have been further from that! Their motivation was not amassing money (although that was a perk!), but rather it was to make a positive impact on the world, and help people in someway. 

Ultimately, these lofty intentions have turned running their businesses into a form of worship. May Allah accept their efforts and reward their intentions.

Our Muslim Homeschool - Muslim Lifestyle Expo


I cannot wait for the next Muslim Lifestyle Show! The atmosphere was amazing, and we all left the event feeling positive and proud to be Muslim! I hope I'll see you all at the next event :)



What do you think about mother's running a business? 
Do you think women can juggle it all, or is it an unnecessary pressure that modern women put upon themselves? 
Are you a stay-at-home mum who works from home? How to manage everything?
Or are you choosing to wait until your children are older before you begin?


Lets have a discussion in the comments below! (Keep it polite please! )

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In need of your duaas.

Peace and Love xx


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10 comments:

  1. Super awesome! I'm just wishing I lived in the UK to attend! I'm so glad you enjoyed yourself c:

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  2. Wow...wonderful work....I am so proud of Muslim women round the globe who are so talented and work so hard....Keep the good work and all the very best...

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  3. Masha Allah, I can feel the positive vibes you took away even from your written words. It's always a blessing to be among visionary/ creative Muslims.

    I think mothers can run their own businesses as long as it doesnt interfere with their primary responsibilities. The Ummah needs the entrepreneurial outputs of Muslimahs on so many levels. Happy you had an awesome experience.

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  4. I would love to attend an event like this! Seeing these women and hearing their advice would've been so motivational!

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  5. Masha'Allah all such inspirational women. We really need women like that as role models. I think the questions you ask really depend on the individual women. I am waiting for my youngest to start school before I decide what I want to do...want to focus on her for now.

    Really hope I can attend the expo next year in sha Allah.

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  6. The ending...it described it all in one scene ❤ that's how we juggle motherhood and businesses. We utilise tiny chunks of time. Sometimes it means sacrificing your own me-time and giving it to your business. Which, in one way, is also me-time lol. I love sabah, naz and zanib. Amazing amazing women mashaaAllah ❤

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  7. SO INSPIRING! I find that sooo inspiring :D (www.beautywithzainy.com and www.spicyfusionkitchen.com)

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  8. What a great event to attend. I wish there was one here. I would love to have come.

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  9. This is so inspiring! I gave birth to my daughter last year and started my own business this year alhumdulilah. I find that it makes me a better mother because I am able to do something I am so passionate about. I also hope that as my daughter grows older she sees me as a role model and sees the value of women balancing a successful business and home life inshallah!

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  10. I wish there was something like this in Australia..

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